Beatrix Ong
Overview
A revitalized, future-bound digital strategy for acclaimed London shoe designer, Beatrix Ong.
The brief
Beatrix needed a digital strategy that worked hard for her brand. She wanted to take the personality and buzz of her collections online, spread the word and generate online sales.
Our approach
We matched e-commerce technology with a luscious visual identity and multi-channelled media plan. We formed a consulting relationship with Beatrix and translated her vision in to a long-term digital strategy. This meant guiding marketing, sales and branding activity across a range of platforms and social media channels.
The end result
A thriving, sumptuous online presence and digital platform for an evolving e-commerce, social media and brand story.
The new website reflects the ethos and fine quality of Beatrix Ong collections, with a flush back-catalogue of collections and first dibs on breaking news, launches and press coverage.
Our ongoing digital consultancy places Beatrix at the frontline of trends in social media, cultivating an interactive environment that keeps the brand beautiful and business-driven with a digital spring in its step.